How it works
From a fuzzy idea to a brief your team can act on
You pick, drag, and tap through a few visual prompts. CreateBrief does the writing. In a couple of minutes you have a clear, shareable brief, no blank page, no jargon.
Audience
Busy parents, 30 to 45
Look & feel
Palette
Timeline
4 to 6 weeksThe difference
Projects with CreateBrief
One clear brief. The whole team pointed at the same thing. Flip the switch to feel the difference.
Switch it off to see the chaos.
The flow
From blank page to brief in three steps
No blank canvas paralysis. The brief shapes itself around what you tell it.
Set the tone
Drag the Look & Feel sliders until they match your brand's personality.
Step through the builder
Answer a few quick prompts: colors, logo style, references, and anything to avoid.
Get your brief
A clean, shareable page your whole team can align on, and edit anytime.
Inside the builder
A guided builder, not a blank page
No staring at an empty doc. You pick, drag, and tap, and the brief writes itself as you go. Here's a taste of the steps you'll actually use, building themselves below.
Video brief
Choose a video format
Landscape, square, or vertical, sized for where it'll run.
What should your audience feel?
The emotion you want them walking away with.
Website brief
What would they search to find you?
The searches you'd want to win become the keywords in your brief.
Set the look & feel
One slider sets the brief's whole voice, no adjectives required.
More than a form
Built around how each project works
Each brief asks in the way that fits the job. A few of the touches that make it feel less like a form and more like a conversation.
Map the area you serve
Drop the places you work and set a radius. The brief draws the exact ground you cover, so a designer or marketer knows where to aim, no guessing from a typed-out list of cities.
Build your own menu and header
Add the pages your site needs and watch the header assemble in real time, dropdowns and all. When it gets long, the extra links tuck neatly into a "More" menu, exactly how it'll behave when it's live.
Tap to add pages to your menu
Pick a length, get a budget
Choose how long the video runs and the brief suggests a realistic budget range to match. Longer runtime, bigger band. It sets sensible expectations before anyone starts the work.
Select desired length
1 min
Drag the handles to set your budget. The highlighted band is what we'd suggest.
See the output
This is what you'll get
A real brief, built from a few taps and prompts. Clear enough that nobody has to guess.
Example discovery brief
New client briefNorthside Dental Co.
Dental practice · 6–10 staff · Daytona Beach, FL
Goals
Services wanted
Areas served
Daytona Beach & Port Orange, FL · 20 mi radius
What they do
A family and cosmetic dental practice offering cleanings, whitening, implants, and Invisalign. Known for same-day appointments and a calm, modern office.
What sets them apart
Same-day emergency appointments · Transparent, upfront pricing · Sedation for anxious patients
Budget & timeline
$3k–$5k / month · wants to launch by Aug 2026 · time-sensitive
View the full brief